UNDERSTANDING YOUR

DESIGN TYPE

INTRINSIC MOTIVATIONAL DESIGN

UNDERSTANDING YOUR INTRINSIC MOTIVATIONAL DESIGN

EVERYONE IS DIFFERENT.

KNOWING YOUR DIFFERENCE CHANGES EVERYTHING.

The connection between who you are and what you can do is where our focus is.

Our thinking is centered on the intersection of human giftedness and human nature. Our objective is to empower people to live out their highest purpose. We want everyone to experience a life that is both meaningful and fulfilling. While “meaningful” and “fulfilled” may look different for each person, what unites us is the deep sense of joy and satisfaction that comes when we are free to be ourselves — when we are able to realize the deeper aspects of our design.

Work better.

Live better.

Relate better.

Grow better.

Rest better.

Everything is better when you understand yourself from the inside out!


WE START WITH YOUR INTRINSIC MOTIVATIONAL DRIVE.

In our quest to help you discover and develop your best self, we begin with your intrinsic motivational drive. This is the foundation of our approach for several important reasons. By beginning here, we create a solid foundation for your journey toward self-discovery, growth, and transformation. When you understand your intrinsic motivational drive, you gain insight into what truly matters to you—and the confidence to pursue it with purpose and joy:


Independent of External Influence

Unlike traits or behaviors shaped by culture, relationships, or circumstances, your intrinsic motivational drive is inherent. It reflects the essence of who you are—free from external pressures. This purity makes it a solid foundation for self-awareness.


Your Original Design:

This drive is part of who you were from the moment you were born. It wasn’t imposed by societal norms, cultural expectations, or familial pressures—it’s uniquely yours, untouched by external influences. This makes it a pure and unchanging aspect of your identity.


Deep insights about others.

Recognizing your own drives helps you understand others' motivations, fostering empathy and better communication. This alignment strengthens relationships through mutual respect and deeper connection.

Core of Your Identity:

Your intrinsic motivational drive defines the core of your identity. It shapes your personality, temperament, and how you think, feel, and act. Recognizing this core is key to developing an authentic and confident sense of self.


Tied to Your Potential:

Your intrinsic motivational drive is intimately connected to your innate strengths, tendencies, and motivations. It reveals your natural capacities and what energizes and fulfills you, offering a roadmap to realizing your potential.


A Baseline for Understanding:

Starting with your intrinsic motivational drive provides a clear baseline for exploring who you are. It allows us to guide you in embracing the aspects of yourself that will lead to authentic happiness and fulfillment. By aligning your life with your true nature, you can thrive in ways that resonate deeply with your core.


Understanding your intrinsic motivational design provides valuable insights that help you know yourself from the inside out.

You'll discover the reasons behind your actions and your feelings about the world around you. We start here because this is an innate aspect of who you are—something you were born with, not taught or given by anyone else. It is the core of your identity and a great starting point for discovering your true self.


WHAT IS INTRINSIC MOTIVATIONAL DESIGN? 

Intrinsic Motivational Design is the unique way a person is naturally built to be motivated from the inside out. It refers to the innate factors that drive behavior and action, originating from within and shaped by one’s internal makeup. This design is the pattern of internal forces that shape how someone thinks, feels, and chooses to act — not because of outside rewards or pressure, but because of what deeply matters to them.

It forms a person’s natural way of engaging with the world, influencing the activities they enjoy, the goals they pursue, and the challenges they embrace. It also shapes their strengths, their approach to problem-solving, and the ways they find satisfaction and meaning in life.

Everyone has an intrinsic design that begins forming from birth and develops over time, becoming more noticeable through experiences and choices. By understanding their own design, a person gains insight into why they do what they do — empowering them to make better decisions, build healthier relationships, and live with greater purpose.

In short, Intrinsic Motivational Design is:

  • Internal (it comes from within),

  • Unique (each person’s design is different),

  • Lasting (it stays with you through life),

  • And purposeful (it’s meant to guide you toward meaningful action and fulfillment).


IT AFFECTS EVERY AREA OF YOUR LIFE.

Intrinsic motivational design sets your unique perspective, innate value system, way of relating to the world, and way of engaging with it. It shapes how you measure what is true and right for you. The drives of your design create an inner focus that steers you toward certain outcomes. Understanding these drives provides insights into why you do what you do and what you aim to accomplish. This understanding enables you to align your actions and choices with what optimizes your abilities and desires.

Knowing and understanding your design will exponentially increase your effectiveness in every area of your life.

Deep insights about why you do what you do

Knowing why you do what you do gives you the advantage of making decisions that yield the results you desire to see. You will be able to know and understand your processes for navigating through life and overcoming obstacles. This will result in an expertise of your personal processes and motivations.

Understand your unique way of seeing life

Understanding your unique way of seeing life allows you to understand your unique perspective and the ideas that govern your perspective and motivations. This will allow you to relate and interact with the world around you so that you can embrace your unique perspective and the results it produces. It will also enable you to see and understand other’s unique perspectives and what they produce.

Develop your personal skills, abilities, and talents

Knowing your design allows you to develop your specific skills, abilities, and talents. These specific skills, abilities, and talents will allow you to reach your goals and aspirations through a lifestyle of perfecting and refining them. You will know exactly what needs to be done to yield specific results in your daily life.

 

Increase Self Confidence

Knowing your unique motivational design will increase your self-confidence exponentially. It will make you more aware of your unique abilities and what makes you special. You will fall in love with who you are as you learn and embrace your design. This confidence will allow you to venture out and do more of the things that fulfill you.

Understand how you relate to others

Knowing how you relate to others allows you to understand what you give to them and what you take from them. Understanding this will help you rightly relate to those around you. It also gives you the opportunity to make key connections based on the unique relationships you build with those around you.

Discover how you change the world

Everyone has a unique set of contributions they can make toward the world being a better place. This is due in part to our different makeups. We see different problems that need to be solved because we have different abilities to address those problems. Growing our awareness of those abilities will open the door to more opportunities to make the world better.


9 KEY AREAS COVERED IN YOUR PROFILE


YOUR DESIGN IS MADE UP OF SEVEN DRIVES

At the heart of Intrinsic Motivational Design are seven core motivational drives. These drives are not just personality traits or passing interests — they are deep, built-in forces that shape the way a person lives, grows, and contributes to the world.

Each motivational drive reflects three essential aspects of being human:

  1. Human Needs – what we are naturally drawn to and what we must experience in order to feel alive, purposeful, and whole.

  2. Human Abilities – what we are naturally good at doing and how we’re equipped to make a difference.

  3. Human Giftedness – what we are designed to give to the world — the way we add value, create beauty, solve problems, or bring healing.

These drives influence how we see the world, how we relate to others, and how we find meaning in our choices and efforts. While every person has all seven of these drives to some degree, each person has a unique blend, with one or two that stand out as their strongest — shaping their core motivation and approach to life.

Here’s how they work:

  • When we operate from our strongest motivational drives, we feel more alive, focused, and effective. Life “clicks” into place, and we tend to bring out the best in ourselves and others.

  • Each drive offers a unique way of contributing, a different kind of energy, insight, and ability that enriches relationships, workplaces, and communities.

  • These drives also reveal what we need to grow, what challenges we are most likely to face, and what conditions help us thrive.

Together, the motivational drives form a complete map of our inner design — a personal blueprint that guides how we engage with the world from the inside out.


A CLOSER LOOK AT THOSE DRIVES 

Each of these drives represents a core part of who we are and how we’re designed to live, grow, and contribute. Think of them as seven different “inner engines” — each built to power a unique kind of work and bring a specific kind of value to the world.

Motivational Drives

— we are made to live fully, act meaningfully, and give generously.

Awareness

Awareness brings light — it helps people see things as they really are.

Support

Support is the foundation — it holds things up so they don’t fall apart.

Discovery

Discovery is the compass — it guides us to what hasn’t been found yet.

Progress

Progress is the engine — it drives forward movement, momentum and growth.

Resource

Resource is the storehouse — it keeps everything supplied and prepared.

Order

Order is the blueprint — it gives shape, direction, and unity to what we build.

Fulfillment

Fulfillment is the spark — it lights up the soul and reminds us life is meant to be enjoyed.

A Simple Metaphor: A Machine of Purpose

Imagine your life as a beautiful machine built for purpose.

Each motivational drive is like a gear inside the machine. You have all seven gears, but one or two of them are larger and stronger — these are your primary drives. They power most of your decisions, passions, and efforts.

When all your gears are running in balance and fueled by love, your life runs smoothly, you feel more alive, and you make the biggest impact.


MEET THE 7 DESIGNTYPES.

Each person’s intrinsic motivational design is built around a core motivational drive, which gives rise to a unique design type — shaping how they think, work, relate, and live.

Below are the seven design types, each with its corresponding drive and distinctive way of contributing to the world.

The Motivational Design

The Enterprising Design

The Intuitive Design

The Economical Design

The Industrious Design

The Synergistic Design

The Conceptual Design

The Experiential Design


KEY COMPONENTS OF INTRINSIC MOTIVATIONAL DRIVES

Innate Origin

These drives are part of a person’s intrinsic design, meaning they are hardwired into their nature from birth. They are not acquired or learned but form the foundation of an individual’s unique personality and preferences.

Fulfillment

Acting on intrinsic motivational drives leads to a sense of authenticity, joy, and fulfillment. People feel most “alive” and connected to themselves when pursuing goals or engaging in activities that resonate with these drives.

Autonomous

Intrinsic motivational drives operate independently of external rewards or punishments. Unlike extrinsic motivation (e.g., money, praise, or recognition), intrinsic drives push individuals toward actions that are inherently satisfying and meaningful.

Diversity

Each person has a unique set of intrinsic motivational drives that reflect their individual design and orientation to the world. These drives explain why one person thrives in creative endeavors, while another is energized by analytical problem-solving or collaborative teamwork.

Engagement

Because these drives are aligned with an individual’s core identity, they generate long-term energy and persistence. Activities that align with intrinsic drives are more likely to hold a person’s attention, fuel their passion, and sustain their effort over time.

Compass

Intrinsic drives serve as an internal compass, helping individuals prioritize their actions and align their choices with what feels meaningful and authentic.


YOUR MOTIVATIONAL DESIGN DRIVES DECISIONS & BEHAVIOR

Choice of Activities:

People naturally gravitate toward activities and opportunities that align with their intrinsic drives. For instance, a person with a strong exploration drive may seek out travel or new learning experiences, while someone with a creation drive may focus on artistic or entrepreneurial projects.

Persistence and Resilience:

When intrinsic drives are engaged, individuals are more likely to persevere through challenges and setbacks because they find the process itself rewarding.

Emotional Fulfillment:

Engaging in activities aligned with intrinsic drives produces feelings of satisfaction, joy, and authenticity. This fulfillment acts as its own reward, reinforcing continued engagement.

Shaping Goals and Aspirations:

Intrinsic motivational drives heavily influence long-term goals, helping individuals define what success and fulfillment look like for them.


Why This Matters

These seven factors reveal the dynamics of your intrinsic design and how it shapes your journey through life. By understanding your primary drive and its influence on your strengths, desires, and interactions, you gain the clarity to align your life with your core identity. This alignment leads to greater fulfillment, effectiveness, and the ability to contribute meaningfully to the world.


Applications of Intrinsic Motivational Drives

  • Career Development: Aligning work roles with intrinsic drives ensures greater job satisfaction and productivity.

  • Education: Tailoring learning approaches to align with intrinsic drives increases engagement and retention.

  • Leadership: Understanding intrinsic drives fosters more authentic and inspiring leadership.

  • Relationships: Recognizing and honoring others’ drives strengthens communication and connection.

  • Personal Growth: Leveraging intrinsic drives accelerates self-improvement and fulfillment.

Summary

Intrinsic motivational drives are the internal forces that propel individuals toward behaviors and goals that resonate deeply with their unique design. Rooted in authenticity, these drives are critical for aligning life choices with core values, sustaining engagement, and achieving long-term fulfillment. Understanding and leveraging your intrinsic drives enables you to live purposefully, thrive in various areas of life, and contribute meaningfully to the world around you.

COACH NOTES

When you know your intrinsic motivational drive, you stop living by trial and error and start living with precision. Instead of trying to be everything, you begin focusing on becoming more of who you already are, on purpose.

 

5 Additional Transformational Benefits of Understanding Your Motivational Design

Impact on your work, life and relationships

 

Coaching Pro Tips for Using Your Drive Effectively

Knowing your drive is powerful—but using it with intention is transformational. These coaching tips will help you move from awareness to activation.

 

Final Thoughts: Your Drive Is Your Design’s Core Engine

When you know what drives you, you stop drifting and start directing. You:

  • Understand your purpose

  • Communicate with power

  • Make better decisions

  • Build a life that feels right

Your primary drive is your starting point, but it's also your anchor. It’s how you were designed to bring value to the world—and feel deeply alive doing it.

Your Design Is the Path to Whole-Person Alignment

Your drive is your "why."
Your design is your how—the full expression of your unique way of being and contributing to the world.

When you live in alignment with your design, you don’t just feel better. You:

  • Make wise, self-aware decisions

  • Show up with clarity and presence

  • Build stronger, healthier relationships

  • Thrive in work that reflects your actual value

  • Grow sustainably and authentically

You stop managing life—and start designing it.


Final Thought:

Your drive tells you what moves you.
Your design tells you how you’re meant to move through the world.

When you understand your motivational design, you stop comparing yourself to others.
You stop trying to change your wiring—and start optimizing it.
You lead with intention.
You grow with precision.
You live by design—not bydefault.

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